This September, we’re planting a white oak tree for every Angel’s Envy bottle or drink you post—neat, on-the-rocks or cocktail.
angelsenvy.com #toastthetrees #AE4TheTrees
Help Angel’s Envy® Secure the Future of Bourbon
September 1, 2017 – September 31, 2016
With so many people enjoying bourbon, demand for barrels is higher than ever. Distillers need new oak barrels to age bourbon, and we want to ensure that there will be plenty for the future.
Here’s how it works: just snap a picture of every drink or bottle and share it to Facebook, Instagram or Twitter with the hashtag #AE4TheTrees. We’ll work with The Arbor Day Foundation to make sure your tree gets planted.
Why are we doing this? September is National Bourbon Heritage Month, which is a special time for us. The whiskey business has been good for our family, and it’s our chance to give back to the industry. That’s how your pictures can help us—and the future of American whiskey—as we Toast the Trees throughout National Bourbon Heritage Month. During the first three years, we’ve managed to plant over 13,000 trees throughout Kentucky and Appalachia. This year, we’re hoping to plant 10,000 thanks to your help.